Description: Photography 8th Edition Book Product Description This best-selling introductory photography text teaches students how to use the medium confidently and effectively by emphasizing both technique and visual awareness. Comprehensive in scope, this book features superb instructional illustrations and examples in its clear presentation of both black and white and color photography. London offers extensive coverage of digital imaging and the latest technological developments, such as Web page design and formatting photos on OMs. From the Back Cover Why is this the #1 photography text year after year? Because no other source does so much so well. The eighth edition of Photography teaches the skills you need to use the medium confidently and effectively, emphasizing both technique and visual awareness. It features: ,/P> Complete coverage. What you need to know about black-and-white and color photography, plus special techniques such as lighting, close-up photography, and more. Digital imaging. Two updated chapters on digital imaging reflect cutting-edge technology. An emphasis on seeing photographically. Includes not only technical information, but also insight about flaw to make your pictures better. The text gives special attention to the visual choices photographers make about elements such as sharpness, tonality, and cropping. An easy-to-follow format. Each topic is discussed on a set of facing pages using photos, drawings, text, and captions. New to this edition: Revised and updated digital-imaging chapters. Two new Photographer at Work profiles expand this popular coverage of contemporary photography. Updated coverage of color photography reflects changes in this dynamic field arid brings the text into the 21st century. Striking new fine-art images representing a range of photographic styles. Unique FREE online study resoiurce...The Companion Website www.prenhall.com/london For Students Interactive simulations and demonstrations that help you understand photo and lab processes. Chapter objectives that help you organize the key concepts for each chapter. Quizzes with multiple-choice, true/false, and fill-in questions that give you instant feedback and scores. A built-in e-mail routing option lets you forward quizzes to your instructor. Useful web links for each chapter as well as an online glossary. For Instructors The Art Central section includes teaching resources from the Instructor's Manual with lecture hints, class activities, and mare, coordinated to each chapter. This module is accessible through a password provided by your local Prentice Hall representative. The Syllabus Manager is an easy way to create and post your syllabus online. Excerpt. © Reprinted by permission. All rights reserved. More than a million copies of Photography are now in print. Many people who have used this book have become professional photographers or photography instructors, or are continuing to pursue their personal interest in photography. Whatever your interest in photography, this book is designed to teach the skills that you will need to use the medium confidently and effectively. The emphasis of this edition continues to be in two major areastechnique and visual awareness. The technical material helps you learn how to control the photographic process, or as Ansel Adams put it, to "understand the way that the lens 'sees' and the film 'sees.'" Equally important, this book can help you see by showing you the choices that other photographers have made and that you can make when you raise a camera to your eye. Clarity and convenience have always been a focus of this book. In this edition even more effort has been made to organize and format information into an easy guide for beginning photographers and a quick reference for those with experience. The easy-to-use format has been maintained, with every two facing pages completing a single idea, skill, or technique. Boldfaced topic sentences outline the text on every page. "More About. Fast and Free Shipping You're already purchasing the item. Why pay additional for shipping, especially slow shipping? We get your order shipped out within 1-business day and delivered to your doorstep as quickly as possible. Competitive Pricing With our dynamic pricing model, our prices are always competitive. Our prices are some of the lowest that you will find on the internet. Rest assured that you're getting a good deal when purchasing with us. 30-day Money Back Guarantee We are committed to making sure that you leave this transaction satisfied. If you're unhappy with the product for any reason, you may return it back for your money-back or a replacement within 30 days. No questions asked!
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